Young Enterprise: Can You Think Like a Digital Strategist? with The Curious

Most people think marketing is about clever ideas. This session argues otherwise.

You'll start asking "what does a digital strategist actually do?" before working through a real-world business problem as a group. You'll be asked to dig into what's really causing the issue, what questions you'd want answered before making any decisions, and what you'd actually recommend. Then you'll make those recommendations, agree on where you'd start, and defend your thinking.

It's a practical session built around the kind of messy, incomplete information that strategists deal with every day. There aren't always right answers. Good questions usually matter more than quick ones. And most business growth comes from understanding people and problems, not clever marketing tricks.

This session is part of Young Enterprise Shrewsbury, funded by the Million Hours programme. Open to 15 to 18 year olds only. Five places available.

The Curious

The Curious has been based in Shrewsbury since 2010, working with businesses across branding, web design and digital marketing. They help create, build and launch brands, with a focus on giving them both a heart and a brain through ideas and performance marketing. Their work spans businesses of all sizes, from local independents to national brands, and their team brings together strategy, creativity and data under one roof.

This session is run by the team at The Curious, based at their Shrewsbury studio.